Contact Information
Third Floor, Johnson Hall
3800 Hillsborough Street
Raleigh, NC 27607
(919) 760-8455
Fax: (919) 760-8330
marketing@meredith.edu
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Design Criteria
- Any verbal or visual references to Meredith College must reflect positively on the institution.
- Any reproduction of the college name must use an approved configuration of the name.
- Any reproduction of the college logos and or symbols in the design must be accurate and must be marked with a TM or ®.
- No design that violates copyright laws or conflicts with the college’s mission or policies will receive approval.
- All artwork and products must be high quality – correct spelling, accurate information, etc.
- Designs created for adults can no longer use the word “girl” explicitly or implied by abbreviation within the design.
- For example, ‘MCG’ is used as an abbreviation for “Meredith College Girl” and would not be allowed.
- Designs should promote language that represents the strength of women and eliminate general references to Meredith students as girls.
Copyright Considerations
All copyright laws will apply.
When choosing a design for your imprint, you must either use a true original drawing (not a re-drawing of a well-known graphic) or obtain a license from the company publisher of the graphic wanting to be used.
The general rule is to avoid using anything that undercuts the ability of the copyright holder to make profit on something that is rightfully theirs such as using the name of a product, television or movie title or all the words from a song.
Incorrect Use of Trademark Designs
The college seal (LUX) cannot be taken apart. The seal on the left is correct, while the two images on the right are not. Below, the wordmark and college seal (LUX) can only appear in maroon, black, white or in metallic gold or silver.
Examples of Prohibited Use of the Trademark
Use of the Meredith Marks in conjunction with certain art/designs will not be approved, including but not limited to the following:
- artwork depicting the use or endorsement of alcohol, tobacco products, controlled substances or illegal drugs
- artwork depicting the use or endorsement of firearms or other weapons
- art depicting profanity or sexual acts; artwork depicting racists, sexist, hateful, demeaning or degrading language or statements
- uses that may be demeaning to individuals or institutions, including but not limited to racial, ethnic, gender or disability-related matters.
Using Others Trademarks
- For any items for giveaway or for sale that use other college, university or product trademarks, permission for its use must be granted from that entities licensing or trademark office.
- Fees may be assessed by these entities to your student organization for use of their trademarks, etc.
- Communication to the organization for usage permission is the responsibility of the student organization.
Examples of Prohibited Use of Others Trademark
Art or a design incorporating trademarks or copyrights not owned by Meredith College unless written permission for such use is obtained from the copyright holder.
Colors to Avoid
